Marketing 360®

Get more leads with the #1 marketing platform® & website designs for landscapers.

The best marketing platform & websites for landscapers.

Landscaper Marketing 360® is the best marketing and website platform for landscapers. Hands down, no other marketing solution, service or software does everything the Marketing 360® platform does. Marketing 360® is extremely affordable and has plans to fit any size budget or marketing area. Landscaper Marketing 360® is a turnkey, fully managed solution. Work with a dedicated Marketing Executive who is a certified digital marketer for landscapers. Generate more exclusive leads and sales with the software and services built within the Landscaper Marketing 360® platform.

Plans & Pricing

Included in the most powerful
marketing platform for landscapers.

The Landscaper Marketing 360® platform is an intelligent combination of digital marketing software and dedicated marketing services. It's extremely affordable, powerful and full-service. There's simply nothing else like it.
It's everything you need to generate your own landscaping leads and grow your company.

UXi® Rainmaker Websites

Convert more visitors into leads by leveraging the best landscaping websites & landing pages.

Learn More

Natural Listing Ads®

Earn more organic leads & higher keyword rankings with the leading SEO program for landscapers.

Learn More

Top Placement Ads®

85% of landscaping leads click on the top 3 ads on Google & Bing. Use the #1 program to get there.

Learn More

Retargeting Ads®

Leads visit many landscaping websites before hiring one. Retargeting motivates them to hire you.

Learn More

Social Targeting Ads™

Understand the social profile of your leads & customers and use this data to capture new leads.

Learn More

Local Listing Ads™

Add, update, sync, enhance and monitor your business listings across hundreds of local sites.

Learn More

Top Rated Local®

Control your reputation online and protect your brand with the Top Rated Local® or National program.

Learn More

On-Demand Marketing Services

Leverage world-class marketing talent like marketers, designers, writers and video pros on demand.

Learn More

Contact Relationship Management

Manage your contacts with the easy to use and powerful Marketing 360® CRM.

Learn More

Social Media Management

Spend your valuable time running your business and let us take care of growing your social presence!

Learn More

Email Marketing 360

Easy to use, fully integrated tool for email marketing and automation.

Learn More

SMS

Easy to use, fully integrated tool for text message marketing and automation.

Learn More

Plans & Pricing

Plus, request a live demo.

Wow, it's easy.

With Landscaper Marketing 360®, all the work's done for you!

A dedicated Marketing Executive will manage and optimize your marketing campaigns and website for you. Simply login to Marketing 360® at any time to monitor results. Or, call or email your Marketing Executive whenever you'd like. Spend as much or as little of your own time improving your marketing and website by leveraging the power of the Marketing 360® platform and the talents and time of your Marketing Executive who is a certified digital marketing expert for landscapers.

Landscaper Marketing That Brings Leads to Your Website

Generate more high-quality, exclusive leads with online landscaping marketing.

How are you marketing your landscaping business?  Phone number on the side of your truck?  Referrals?  Nothing wrong with those.

Print Yellow Pages?  Newspaper Ads?  Mailers?  Door to door cold calling?  You’ve probably experienced a drop in effectiveness with these outbound marketing efforts.

In case you haven’t noticed, technology has changed the game.  People don’t look up landscapers in the Yellow Pages anymore.  Most people don’t keep the print Yellow Pages around at all.  Look around your neighborhood in the morning.   How many people do you see who get the paper delivered?

Cold calling–and for that matter all type of marketing where you play a numbers game and interrupt as many people as you can with the hope of finding a few who need you at that moment–is biting the dust.

Welcome Inbound Marketing for Landscapers

The key point here is:  need you at the moment.  Because of internet technology, people can more easily find you when they have a need.  They don’t even have to type…searchers just talk into their phone.  Your next client may be standing in the midst of their dying grass, then break out their mobile phone and do a quick search for landscapers in the area.

At that point you need high ranking, persuasive ad copy to show up on page one of searches.  Closer to the top, better.  What are you really good at?  What’s your best introductory offer?  Your ads should hit people with this right-off-the-bat.

Searchers arrive at your landscaping website.  This is your first-tier salesperson and digital business front.  It needs to be focused on what the visitor needs to accomplish while presenting you with professionalism and trust.

When the pieces come together, landscaping leads who are looking to bid out a job call you.  You don’t have to interrupt their dinner.  You don’t have to canvass everyone in a target area to find the few who need a landscaper.

It’s a win/win.  Landscaper Marketing 360® is all about getting you found online and persuading leads to reach out to you.  Give it a try and you’ll find you’re spending your timing doing work rather than looking for it.

Today, the internet is where your new landscaping leads are.  From desktops to cell phones, the easiest way to look up a new service is online.  When you know how to market your landscaping business online, you can get leads calling you – right when they’re ready to hire.

The internet is where your future landscaping clients are.

They look at the brown patches in their yard.  Unruly shrubbery.  Unmowed, untrimmed, unkempt.  Dry. Brown. Bleak. Out comes the cell phone.

  • Who’s the best landscaper in the area? 
  • Who’s professional yet affordable? 
  • Who has the best reviews? 
  • Are they near me?

Your online advertising and website should answer these questions.  They draw in leads when they need you.

This is the great triumph of online marketing – a means of putting businesses in front of prospective clients when their need is active.  As a business, it gives you the hottest leads possible.

So what does it take to market a landscaping business online?  Here are the fundamentals you need to get the best leads calling you.

Search Visibility

First, you must be findable when a landscaping lead starts doing searches online.  There are two types of search marketing you should use.

The first is called search engine optimization, or SEOSEO is a combination of things that gets your website to rank on page 1 of search.  This is known as organic search because you don’t have to pay for the clicks on your ad listings.

For a local service like a landscaper, SEO includes keyword optimization on your website, creating local listings across the internet, management of social media content (particularly Google Plus) and ongoing content creation on your website.

SEO is largely about creating relevance and authority related to the keyword queries people use to find landscapers.  As Google or Bing see you offer relevant, useful content and services in this area, they rank your site higher.

This process, however, can take time – often months to gain traction.

The second type of search marketing is pay-per-click advertising, or PPCPPC has similar goals to SEO with keyword ranking, but in this case you bid on the Google or Bing auction systems to get that ranking.

There are several advantages to PPC.  The first is that PPC advertisements are the top ads on search results.  The top 3 spots on Google are always paid ads.  This gets you more visibility and attention, particularly on mobile searches where the screen is smaller – so paid ads are all you see unless you scroll down.

The second advantage is the time factor.  You can begin to show for paid search ads as soon as your create and activate a campaign.  So unlike SEO, you have control over where you rank based on your campaign settings.

Disadvantage is, of course, that this creates an ongoing cost.  If your landscaping business is fairly new, you’ll need to use PPC to get things started.  In time, as your SEO rankings increase, you can lower your PPC efforts to ensure they’re paying for themselves.

Website Design

Your landscaping website template is the backbone of your online marketing.  It’s a digital business front that introduces you and states why leads should hire you instead of your competition.

It’s an introduction – and a first impression.

It’s a description of your services – and a sales pitch that persuades people to contact you.

It’s a gallery of your work – and a contact form that captures lead’s info.

Your landscaper website should:

  • Make a professional first impression that showcases your best work.
  • Clearly state what you do, where you do it, and how to reach you.
  • Communicate a great offer that entices new customers to give you a try.
  • Be easy to use/navigate on both desktops and mobile devices.

Until people meet you in person, your website is you.  A professional design is a major marketing asset.

Data Management

Online marketing is not a set and forget campaign.  This type of marketing is really about doing more of what works – and less of what doesn’t.

Online marketing offers a plethora of data.  More than you can ever hope to analyze, in fact.

But when it’s narrowed down to what generates leads and keeps you ahead of your competition, it’s invaluable.

Marketing software that focuses on conversions is the tool that will help you manage your data and keep your campaigns competitive.

If this sounds involved, that’s because it is.  The best situation you can find yourself in is that you’re busy enough with new projects that you can hire out the day-in-day-out management of your online marketing to a consulting firm.

Landscaper Marketing 360® is specifically designed to be affordable and effective for landscape contractors.  Give it a try – it’s how to marketing in the internet age.

Related articles from our blog.

How Much Does Landscaper Marketing Cost?

It’s the first question every landscaper who needs marketing asks us. How much is this gonna cost me? It’s also the wrong question to ask. Marketing doesn’t have a price tag like a new shovel.  It’s not an expense like … Continued

The #1 Thing to Do For Your Landscaper Marketing

…is show your success. Say your standing in front a ACME salesman, selling his widgets.  He gives you his spiel about how great they are, how they’ll solve your problem.  Finishing with a bigger than life smile, he asks how … Continued

Be a Landscaping Artist

If you Google search landscaping artist, you will find information on artists who paint or represent landscapes. Search on “art landscaping” and you’ll probably find a landscaping company run by a man named Art. Or some who use art or … Continued

Plans & Pricing

Plus, request a live demo.